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News & Views

How do you attract the right clients?

Insights
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18th May 2017

In the early years of any agency there is understandably a strong emphasis placed on the need for customer acquisition. This is sensible given that clients are the financial lifeblood of agencies. However, within a few years those agencies...

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News & Views

Agency growth: is it better to buy or to grow your own?

Insights
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1st May 2017

How to create an excellent company culture: 5 lessons from great companies         It is perhaps surprising that many companies do not really understand the real meaning of “company culture.” A great company culture can transform an...

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News & Views

Baidu is already profiting from AI

News
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28th April 2017

The headline from this news item in the Drum on 2 May (‘Baidu Q1 profit and income drop as it transitions to AI-first company’) sounds broadly like bad news, but the detail tells a different story. Q1 profits down by a...

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News & Views

Planning for an exit: how to retain your talent

Insights
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16th April 2017

Organisational change, whether it is merger, acquisition, or any other form, is always a period of higher employee churn. Employees in the affected company start thinking about their career, especially about their future in the reshuffled company with new...

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News & Views

Jumpers for goalposts?

Insights
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11th April 2017
Jumpers for goalposts?, post image Read More

News & Views

Shut up and listen

Insights
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9th March 2017

When I’m coaching business leaders, one common area of focus is improving communication skills. Often the work comes down to a very simple principle: talk less and listen more. There is a great aphorism that I always try to...

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News & Views

A talent for transformation? We hope so

Insights
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7th February 2017

It’s stating the obvious, but there’s no harm in that: every creative business needs the talent to deliver. To make it happen, finding and holding onto the right people with the right talents – and then getting the best...

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News & Views

Waypoint Predictor 2017 & The Drum Network – Part 3

Insights
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29th December 2016

Published by Richard Draycott, managing director, The Drum Network, 22nd December 2016: www.thedrum.com/news/2016/12/22/waypoint-predictor-branding-marketing-services-growth-hacking-ways-working-data-and Waypoint Predictor, in collaboration with The Drum: what does 2017 hold for branding, marketing services, growth hacking, ways of working, data and customer behaviour Earlier this...

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News & Views

Waypoint Predictor 2017 & The Drum Network – Part 2

News
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12th December 2016

Published by Richard Draycott, managing director, The Drum Network, 21st December 2016: www.thedrum.com/news/2016/12/21/waypoint-predictor-what-does-2017-hold-online-pr-media-cro-integrated-communications Waypoint Predictor, in collaboration with The Drum: what does 2017 hold for online PR, media, CRO, integrated communications, DM and mobile? Earlier this week The Drum...

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